NIKE GRIND

Promotional Products Presentation

Atomic Wash outlined and presented NIKE Grind with a myriad of ways to transform old tattered sneakers into fresh impactful ideas.

Combining our expertise in ideation and strategy, we brainstormed literally hundreds of ways to create new products out of NIKE Grind (the rubber, foam and fiber end-product created from recycled sneakers). Instead of simply coming up with predictable promotional items, we made sure every idea was sustainable, functional, brand-able, desirable, memorable, and ultimately feasible.

Services
  • Brand Content Strategy
  • Critical Communications
  • Photography
  • Print
  • Print Content Strategy
Ideation

we brainstormed literally hundreds of ways to create new products out of NIKE Grind (the rubber, foam and fiber end-product created from recycled sneakers). Instead of simply coming up with predictable promotional items, we made sure every idea was sustainable, functional, brand-able, desirable, memorable, and ultimately feasible.

The following is a sample of our thinking:

Travel mugs

Practical, protective cases for one of the most visible products in the marketplace today.

Flip Flops for the Developing World

A simple, low cost idea that can change lives in communities where people often go barefoot and suffer from soil-borne diseases.

iPhone Cases

Practical, protective cases for one of the most visible products in the marketplace today.